Get Your Website in Shape Before You Think About Rankings
If you are running a —————--based business and your website is not performing, you are losing valuable traffic and revenue. With on-page SEO at the core of my approach, I cut through the fluff and focus on what matters most: structure, code, content, and crawlability. I analyze the backbone of your site and reshape it to align with how search engines are designed to read and rank.
Many businesses waste money on shiny backlinks and content packages without first addressing the technical foundation of their website. That approach is backwards. On-page SEO is where real traction begins.
Before any off-page work makes sense, you need a site that communicates with search engines the right way. That is where my work begins. I focus on the structural core, content intent, markup clarity, and crawl accessibility. Every part of my on-page SEO service is designed to align with how Google measures site quality and how users in the —————- actually search.
These services are not generic packages. They are detailed, outcome-driven strategies built around what it truly takes to rank in the search environment today.
Most business websites are filled with problems—duplicate pages, broken or incorrect redirects, unnecessary scripts, and weak internal architecture. These issues confuse search engines and reduce domain authority.
I review every detail, from canonical structures to crawl-depth concerns. Using advanced tools like Sitebulb, Screaming Frog, and Ahrefs, I identify and resolve the weak spots.
Service scope includes:
Structural analysis of URL architecture
Markup validation for schema types
Mapping and resolution of crawl errors
Identification of content duplication
Conducting a gap audit against direct competitors
My mapping strategy ensures no content overlaps, no keywords compete against each other, and your website delivers a clear, authoritative structure to both users and search engines.
If your on-page SEO is not aligned with proper keyword mapping, your pages will end up competing against each other or completely missing user intent. That is a silent ranking killer.
I resolve this by mapping each high-value keyword to a single, optimized URL—while keeping thematic relevance across your silo structure.
What this includes:
Mapping user search intent to your existing pages
Grouping keywords into logical content clusters
Assigning URLs to primary and secondary terms
Conducting a gap audit against direct competitors
My mapping strategy ensures no content overlaps, no terms compete for the same SERP, and your website presents a clear, authoritative structure to both users and search engines.
It’s shocking how many sites run with default meta tags, empty headers, or automated snippets that make no sense to users. These are easy wins, yet so often missed.
I correct your markup, clean up your HTML hierarchy, and refine your snippet metadata to get more clicks and clearer indexation.
Here’s what I adjust:
Properly formatted headers also help with featured snippet eligibility. This process has delivered clients a 15–22% jump in organic click-through rates across commercial and informational pages.
When I audit internal linking, I look at it like Google does. If your site has no structure or the wrong pages are hoarding all the internal authority, rankings will suffer.
I create hierarchy, connect topical clusters, and ensure important pages don’t sit buried three clicks down.
What I Fix:
In many —————- businesses, I’ve seen a 20%+ improvement in crawl-to-index ratios and a direct lift in rankings for pages that were previously buried.
Poor image practices crush load times and undercut accessibility. Many —————- sites are slow because their image stacks aren’t compressed or tagged properly.
My work here includes:
Google takes image optimisation seriously. I’ve reduced load times by 30% or more for ecommerce and content-heavy clients by cleaning up image misuse. This directly supports mobile SEO performance.
Google’s Core Web Vitals are now part of the ranking formula, and too many —————- websites are still failing at it. A site that loads slowly or jumps during rendering will fall behind.
This service addresses:
Once implemented, most of our clients hit “green” across all Core Web Vitals inside 3 weeks. This leads to longer sessions and fewer bounces, signalling trust to search engines.
Structured data is no longer optional. If you’re not marked up for rich results, your competitors in the world are already ahead.
Included here:
Our markup approach supports better SERP display with enhanced results. That can improve visibility without adding new backlinks or changing your content.
Local search is its own battlefield. Whether you’re serving, search engines need consistent signals about who you are, where you operate, and how users should reach you.
This service covers:
————- clients in trades, health, retail, legal and professional services often see location-specific queries shoot up within weeks of implementation.
I don’t rely on fancy slides or inflated metrics. My value is in the work we do inside your site’s structure, not in what we present on paper. I address code, markup, server behaviour, and content alignment. If it affects your visibility in the USA or —————-, I sort it.
My focus is on-page SEO, and every action I take is traceable to results. No vague deliverables. No pointless reports. Just actual adjustments with measurable outcomes.
