WordPress Design &
Development Services
Every project is built to your specific business goals — whether that’s a brand-new site, a redesign, or targeted improvements to an existing WordPress installation.
A complete website built from the ground up — strategy, design, development, and launch. I start with your business goals, target audience, and competitive landscape, then design a site structure and visual identity that serves both your visitors and Google’s crawlers. Built on WordPress with Elementor Free, every page is optimised for speed, mobile performance, and on-page SEO before a single piece of content goes live.
If your current website is outdated, slow, or simply not converting, a redesign is often the highest-ROI investment available. I audit your existing site to identify what’s holding rankings and conversions back, then rebuild it — preserving your existing SEO equity (URL structure, existing rankings, backlink profile) while dramatically improving the design, performance, and user experience. Migration is handled with zero downtime and complete redirect mapping.
For local businesses — healthcare, legal, home services, automotive, beauty — I build sites with local SEO architecture built in from the start: NAP consistency, LocalBusiness schema, embedded Google Maps, geo-targeted service pages, and a site structure that supports map pack rankings. These aren’t generic business websites — they’re purpose-built to rank for local searches in your city and service area.
If your existing WordPress site scores below 70 on PageSpeed Insights, you’re losing rankings and visitors every day. I diagnose and fix every performance issue — image compression, lazy loading, render-blocking scripts, caching configuration, CDN setup, database optimisation, and plugin audits. Target outcome: 90+ scores on mobile and desktop on both PageSpeed Insights and the Chrome User Experience Report.
An unmaintained WordPress site is a liability — outdated plugins, unpatched vulnerabilities, and missing backups create risks that can take your site offline or hand it to a hacker. I provide ongoing maintenance packages covering monthly plugin and theme updates, security hardening, malware scanning, automated backups, uptime monitoring, and performance checks — so your site stays secure, fast, and functional without you having to think about it.
A dedicated landing page for a specific service, campaign, or audience can dramatically outperform a generic service page for both conversions and paid traffic quality scores. I design purpose-built landing pages with clear value propositions, trust signals, objection handling, and a single focused call to action — structured to convert the specific visitor type you’re targeting with maximum efficiency.